No. 37 – Lord Kitchener Wants You

Cliff Robinson’s Judge Dredd cover for prog 625 vs. Lord Kitchener Wants You (1914) by Alfred Leete (1882–1933)

Before it became an official recruitment poster this illustration appeared on the cover of London Opinion (5 September 1914), a popular weekly magazine, depicting Field Marshal Horatio Herbert Kitchener, 1st Earl Kitchener (1850–1916), the British Secretary of State for War, a “figure of absolute will and power, an emblem of British masculinity” (Jane Tynan, British Army Uniform and the First World War: Men in Khaki, Palgrave Macmillan 2013)

In-depth analysis of Lord Kitchener Wants You poster at the BBC


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